At Applied Thought, we have a set of values that we follow no matter what. Our core values are outlined below.
We are CUSTOMER driven
We always go with the valued words of –MK Gandhi- "A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so."
We understand the simple fact that without customers, we have no business. We are dedicated to building a strong, healthy relationship with our customers. We make sure we listen to our customers, respond to their queries, make and take suggestions that would help us achieve goals together.
We act with INTEGRITY in all that we do
Beyond the fact that we are professionals that are being paid for what we do, we are all civilized human beings in the first place. Naturally, we understand that we are each personally accountable for our work and behaviour. We meet our commitments as responsible employees and as citizens and treat every customer, colleague and resource with the respect they deserve.
We value our PEOPLE
An organization is a group of people after all. There is no resource greater than human resources and we value our people beyond anything else. We do all that we can to help our people develop themselves. We try and build excellent ties with our employees, customers and any other group of people that we are associated with.
We focus on CONTINOUS IMPROVEMENT
We understand that any work anyone does always has a scope for improvement. Perhaps if you check your own work of art a few months later, you will find that you could have done better at a few places – maybe a different brush stroke. The same applies to us. So we focus on continuous improvement of our processes so the quality of the work we churn out only gets better with time. This not results in our clients' satisfaction and delight, but ours as well.